Team Includes
  • Senior UX Consultants x 2
  • UX Consultant
Year
  • 2014
My Role
    • User Researcher
Disciplines
  • User Research

Improving The Job Seekers Experience

Total Jobs is one of the UK’s leading online jobs boards, attracting around 6 million jobseekers monthly, as well as by recruiters looking to fill roles. Total Jobs were keen to learn the specific reasons behind users’ choice of device for various job-seeking activities. The aim was to uncover device preferences and emotions, as well as any pain points users might experience during their job-seeking journey.

The Process

What I did

1

Diary Studies & One to One Interviews

I did note taking for the user interviews under the Senior UX Consultants who lead the diary studies over two weeks.
2

Research Analysis

I analysed diary studies to find user stories, mobile usage and pain points to create customer journey maps and storyboards
3

Experience Mapping, Personas & Storyboards

Created the visual outputs for the hybrid customer journey maps, personas and storyboards

Diary Studies & One to One Interviews

Note taking for the user interviews.

Analysing Findings

Analysing diary studies to find user stories, mobile usage and pain points by coding data. Below are images from storyboarding user stories

Outcomes

The final deliverables was a full research report and a set of customer journey maps given to Total Jobs.

I created the visual customer journey maps that represented the three different persona types found from the research findings: first time jobseekers, employed jobseekers and unemployed jobseekers.

Three customer journey maps graphically represented each groups’ feelings towards different job seeking activities and towards using mobile devices. Barriers to using specific devices were highlighted for Total Jobs, as well as related opportunities to help customers out at different stages in the job seeking process.

My article on storyboarding to communicate research findings

I found that storyboarding can help designers string together personas, user stories and other research findings in order to develop product requirements.

View written article